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Public and Professional Outreach Committee
Page Content
Scope of Work
- Develop communication strategies for outreach campaigns to the public, referring physicians, and the media
- Oversee patient education content on VascularWeb.org®
2011-2012 Charges
- Develop and implement strategies and tactics to brand the vascular surgery specialty and SVS brands with medical professionals and the public.
- Develop, implement and distribute a Referring Physician Outreach kit.
- Identify and provide direction to develop resources for SVS member use in promoting individual practices locally and the specialty nationally
- Spearhead support and implementation of SVS' role in PR campaigns established by industry and other medical societies including Find the AAAnswers, Ultimate SAAAVE, Today's Podiatrist, etc.
- Oversee regular review of VascularWeb section for Vascular Conditions, Tests and Treatments; work with NorthPoint Domain and staff to update content for public and patients.
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